{"id":33820,"date":"2024-11-20T09:49:02","date_gmt":"2024-11-20T08:49:02","guid":{"rendered":"https:\/\/www.hollandbio.nl\/?p=33820"},"modified":"2025-04-30T10:10:39","modified_gmt":"2025-04-30T08:10:39","slug":"interview-lori-goff-outlander-materials","status":"publish","type":"post","link":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/","title":{"rendered":"You grow with your role and your role grows with you."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Innovaties met impact ontwikkelen? In de biotech vind je bevlogen ondernemers die niet kunnen stilzitten. Hoe houd je die gedrevenheid vast, terwijl ontwikkeling jaren duurt en vol risico\u2019s zit. Het vergt doorzettingsvermogen om zulke ambities te halen. Wat drijft hen \u2013 en hoe blijven ze volhouden?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Op verschillende manieren is Lori Goff op haar jeugdidool Captain Planet gaan lijken. Niet alleen vanwege haar bedrijf Outlander Materials, dat net als de tekenfilmheld uit de 90\u2019s strijdt tegen milieuvervuiling, maar ook omdat ze speciale krachten uit verschillende delen van de wereld weet te verenigen door de diversiteit van achtergronden en inzichten in te zetten. \u201cI was this eco kid\u201d, aldus de Amerikaanse uit Nebraska, die door de liefde per toeval in Nederland bleef en vervolgens in Rotterdam een bedrijf startte dat mensen uit allerlei windstreken rond haar idealisme weet te binden. Want Lori was biotechnologie gaan studeren vanwege de positieve impact op duurzaamheid \u2013 en de noodzaak om die kennis in te zetten is sindsdien bepaald niet afgenomen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Met Outlander Materials werkt ze aan nieuwe non-plastic materialen, getransformeerd uit laagwaardige reststromen van de voedselproductie. Of beter: zijstromen, want \u201cwaste is not an option\u201d is de stellige overtuiging van deze biotechnoloog. Je mag haar misschien wel een dromer noemen, maar iets van die drive heb je als ondernemer wel nodig. \u201cIt needed to be done and I didn\u2019t know another way of doing it\u201d, zo simpel kan het zijn om te gaan ondernemen. Waarbij ze ook wel zo eerlijk is om toe te geven dat ze het geluk had dat ze aan de start niet doorhad hoe groot de uitdaging zou zijn. Ondersteuning voor startende ondernemers is in Nederland goed te vinden, lovend is ze over de Citylab010-subsidie die ze van de Gemeente Rotterdam heeft verkregen, maar vervolgfinanciering om verder op te schalen is flink lastiger. High risk financierders zijn in de EU namelijk nog te risicomijdend vergeleken met Noord-Amerikaanse tegenhangers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al duurt het nog jaren voor haar plasticalternatief omzet zal genereren, gelukkig lukt het om te groeien. Onder meer door het aangaan van samenwerkingen, zoals met EV Biotech die ze via het netwerk van hollandbio op het spoor kwam. Samenwerkingen waarin een gezamenlijke vraag wordt onderzocht, zijn namelijk een goede manier om zo effectief mogelijk te werken met het beschikbare kapitaal. En het is onlogisch om alles zelf te willen doen. Dat geldt voor haar eenmanszaak die ze intussen heeft omgebouwd tot een bedrijf met zes mensen. \u201cSwitching to growing a team brought a new set of challenges, but I learned to love building the team. I\u2019m still surprised at how much I enjoy it.\u201d Dat geeft de nodige energie wanneer het weer eens tegenzit, want ondernemen voelt vaak als een druilerige wandeltocht. Leer de tegenslagen op de route te waarderen, luidt Lori\u2019s les, dan verdwijnt de frustratie en krijg je er lol in. \u201cThat, and set yourself up with an accountant and a lawyer early on.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Innovaties met impact ontwikkelen? In de biotech vind je bevlogen ondernemers die niet kunnen stilzitten. Hoe houd je die gedrevenheid vast, terwijl ontwikkeling jaren duurt en vol risico\u2019s zit. Het vergt doorzettingsvermogen om zulke ambities te halen. Wat drijft hen \u2013 en hoe blijven ze volhouden? Op verschillende manieren is Lori Goff op haar jeugdidool [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":33835,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[126],"tags":[],"class_list":["post-33820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-highlights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interview met Lori Goff van Outlander Materials | Hollandbio<\/title>\n<meta name=\"description\" content=\"Lees het inspirerende verhaal van Lori Goff, oprichter van Outlander Materials, en ontdek hoe zij werkt aan duurzame non-plastic materialen uit voedselreststromen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interview met Lori Goff van Outlander Materials | Hollandbio\" \/>\n<meta property=\"og:description\" content=\"Lees het inspirerende verhaal van Lori Goff, oprichter van Outlander Materials, en ontdek hoe zij werkt aan duurzame non-plastic materialen uit voedselreststromen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/\" \/>\n<meta property=\"og:site_name\" content=\"hollandbio\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-20T08:49:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-30T08:10:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2025\/04\/hollandbio_highlights_vervolg_goff.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1268\" \/>\n\t<meta property=\"og:image:height\" content=\"422\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dina Diek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hollandbio\" \/>\n<meta name=\"twitter:site\" content=\"@hollandbio\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dina Diek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/\"},\"author\":{\"name\":\"Dina Diek\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#\\\/schema\\\/person\\\/eeee9ee4c951ec5f60fb13e463d9892b\"},\"headline\":\"You grow with your role and your role grows with you.\",\"datePublished\":\"2024-11-20T08:49:02+00:00\",\"dateModified\":\"2025-04-30T08:10:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/\"},\"wordCount\":499,\"publisher\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hollandbio.nl\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/hollandbio_highlights_vervolg_goff.png\",\"articleSection\":[\"Highlights\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/\",\"url\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/\",\"name\":\"Interview met Lori Goff van Outlander Materials | Hollandbio\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hollandbio.nl\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/hollandbio_highlights_vervolg_goff.png\",\"datePublished\":\"2024-11-20T08:49:02+00:00\",\"dateModified\":\"2025-04-30T08:10:39+00:00\",\"description\":\"Lees het inspirerende verhaal van Lori Goff, oprichter van Outlander Materials, en ontdek hoe zij werkt aan duurzame non-plastic materialen uit voedselreststromen.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.hollandbio.nl\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/hollandbio_highlights_vervolg_goff.png\",\"contentUrl\":\"https:\\\/\\\/www.hollandbio.nl\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/hollandbio_highlights_vervolg_goff.png\",\"width\":1268,\"height\":422},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/nieuws\\\/interview-lori-goff-outlander-materials\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"You grow with your role and your role grows with you.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/\",\"name\":\"hollandbio\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#organization\",\"name\":\"hollandbio\",\"url\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.hollandbio.nl\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/HollandBIO_logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.hollandbio.nl\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/HollandBIO_logo.svg\",\"width\":218.664,\"height\":29.659,\"caption\":\"hollandbio\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/hollandbio\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/hollandbio\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.hollandbio.nl\\\/en\\\/#\\\/schema\\\/person\\\/eeee9ee4c951ec5f60fb13e463d9892b\",\"name\":\"Dina Diek\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Interview met Lori Goff van Outlander Materials | Hollandbio","description":"Lees het inspirerende verhaal van Lori Goff, oprichter van Outlander Materials, en ontdek hoe zij werkt aan duurzame non-plastic materialen uit voedselreststromen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/","og_locale":"en_US","og_type":"article","og_title":"Interview met Lori Goff van Outlander Materials | Hollandbio","og_description":"Lees het inspirerende verhaal van Lori Goff, oprichter van Outlander Materials, en ontdek hoe zij werkt aan duurzame non-plastic materialen uit voedselreststromen.","og_url":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/","og_site_name":"hollandbio","article_published_time":"2024-11-20T08:49:02+00:00","article_modified_time":"2025-04-30T08:10:39+00:00","og_image":[{"width":1268,"height":422,"url":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2025\/04\/hollandbio_highlights_vervolg_goff.png","type":"image\/png"}],"author":"Dina Diek","twitter_card":"summary_large_image","twitter_creator":"@hollandbio","twitter_site":"@hollandbio","twitter_misc":{"Written by":"Dina Diek","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#article","isPartOf":{"@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/"},"author":{"name":"Dina Diek","@id":"https:\/\/www.hollandbio.nl\/en\/#\/schema\/person\/eeee9ee4c951ec5f60fb13e463d9892b"},"headline":"You grow with your role and your role grows with you.","datePublished":"2024-11-20T08:49:02+00:00","dateModified":"2025-04-30T08:10:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/"},"wordCount":499,"publisher":{"@id":"https:\/\/www.hollandbio.nl\/en\/#organization"},"image":{"@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2025\/04\/hollandbio_highlights_vervolg_goff.png","articleSection":["Highlights"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/","url":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/","name":"Interview met Lori Goff van Outlander Materials | Hollandbio","isPartOf":{"@id":"https:\/\/www.hollandbio.nl\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#primaryimage"},"image":{"@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2025\/04\/hollandbio_highlights_vervolg_goff.png","datePublished":"2024-11-20T08:49:02+00:00","dateModified":"2025-04-30T08:10:39+00:00","description":"Lees het inspirerende verhaal van Lori Goff, oprichter van Outlander Materials, en ontdek hoe zij werkt aan duurzame non-plastic materialen uit voedselreststromen.","breadcrumb":{"@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#primaryimage","url":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2025\/04\/hollandbio_highlights_vervolg_goff.png","contentUrl":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2025\/04\/hollandbio_highlights_vervolg_goff.png","width":1268,"height":422},{"@type":"BreadcrumbList","@id":"https:\/\/www.hollandbio.nl\/en\/nieuws\/interview-lori-goff-outlander-materials\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.hollandbio.nl\/en\/"},{"@type":"ListItem","position":2,"name":"You grow with your role and your role grows with you."}]},{"@type":"WebSite","@id":"https:\/\/www.hollandbio.nl\/en\/#website","url":"https:\/\/www.hollandbio.nl\/en\/","name":"hollandbio","description":"","publisher":{"@id":"https:\/\/www.hollandbio.nl\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.hollandbio.nl\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.hollandbio.nl\/en\/#organization","name":"hollandbio","url":"https:\/\/www.hollandbio.nl\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hollandbio.nl\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2023\/08\/HollandBIO_logo.svg","contentUrl":"https:\/\/www.hollandbio.nl\/wp-content\/uploads\/2023\/08\/HollandBIO_logo.svg","width":218.664,"height":29.659,"caption":"hollandbio"},"image":{"@id":"https:\/\/www.hollandbio.nl\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/hollandbio","https:\/\/www.linkedin.com\/company\/hollandbio\/"]},{"@type":"Person","@id":"https:\/\/www.hollandbio.nl\/en\/#\/schema\/person\/eeee9ee4c951ec5f60fb13e463d9892b","name":"Dina Diek"}]}},"_links":{"self":[{"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/posts\/33820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/comments?post=33820"}],"version-history":[{"count":0,"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/posts\/33820\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/media\/33835"}],"wp:attachment":[{"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/media?parent=33820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/categories?post=33820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hollandbio.nl\/en\/wp-json\/wp\/v2\/tags?post=33820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}